NAVER’s AI Tab Certified to ISO 42001, the International Standard for AI Management Systems
NAVER’s AI Tab Certified to ISO 42001, the International Standard for AI Management Systems
NAVER’s AI Tab Certified to ISO 42001, the International Standard for AI Management Systems
- First Korean company to earn certification covering a search-based agentic AI service; AI safety system verified
November 3, 2026
NAVER Corp. (CEO Choi Soo-yeon) announced on November 3 that AI Tab, which provides AI-based search and agentic AI services, has been certified to ISO/IEC 42001:2023, the international standard for AI management systems.
NAVER is the first Korean company to earn ISO/IEC 42001 certification for a search-based agentic AI service with a large user base. AI Tab is an agentic AI search service that uses multi-turn dialogue and personalization to connect users to follow-up actions such as reservations and purchases.
[Photo] NAVER Chief Responsibility Officer (CRO) Yoo Bong-seok and Fotis Kampouris, Executive Vice President for Asia-Pacific at LRQA, pose for a commemorative photo after the ISO/IEC 42001:2023 certification ceremony at NAVER 1784 in Seongnam, Gyeonggi Province, on November 2.
ISO/IEC 42001 is the first international management system standard for AI, developed jointly by the International Organization for Standardization (ISO) and the International Electrotechnical Commission (IEC). It sets out requirements for the systematic management of governance, risk, security, ethics, and other areas in the course of developing, providing, and operating AI systems.
The certification is significant as the first case in Korea of a user-facing agentic AI service proactively meeting the requirements of a safety management system aligned with international standards. NAVER built a safety system throughout the agentic search process, in which AI Tab goes beyond answering users’ questions and proceeds to take real-world actions, and had it confirmed through independent third-party verification.
The result also matters because the audit covered both aspects—model development (producer) and service provision (provider)—certifying that NAVER designs for safety from the outset in developing and providing AI services.
Centered on the AI Safety Center, its dedicated AI safety organization, NAVER manages the identification, assessment, and treatment of AI risks through documented procedures. It operates the AI risk classification and identification system (N-ARTI), which serves as the common risk standard across the company, and the safety evaluation tool (N-ASET) as components of the management system. These systems operate on the basis of the NAVER AI Safety Framework (ASF) 2.0 and the CHEC 2.0 checklist. CHEC 2.0 was also rated a best practice in this audit.
“In an era when AI searches and acts on users’ behalf, safety and trust matter as much as a service’s convenience,” said Yoo Bong-seok, NAVER CRO. “We will extend the safety management system verified through AI Tab to TEAM NAVER’s other agentic AI services.” (End)
