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“NAVERness” – NAVER’s identity and promise

2025.03.05
공유하기

“NAVERness” – NAVER’s identity and promise

공유하기

NAVERness as seen from the heart of transformative change

NAVER, which began as a search engine, is now an inseparable part of users’ lives by expanding into various other industries, such as Commerce, Fintech, Contents, Cloud, etc., which was made possible by its unwavering spirit of challenge and innovation. In the meantime, the world has quickly moved on from the PC era to the mobile, and now the AI era. New technologies are changing not only the IT industry, but also countries, societies, companies, and even the lives of individuals.

NAVER is now standing in the middle of profound changes, both internally and externally. Internally, thousands of people work together to create multitudes of innovations. Externally, even after having achieved 10 trillion KRW in annual revenue, NAVER is far from becoming complacent, continuously engaging in fierce competition with global companies.

In order to keep going forward in a new environment never experienced before, NAVER looked back on its 25-year-long journey to set standards unique to NAVER, and to define its identity.

Users are NAVER’s compasses

​

NAVER began as “Navigators.” Like navigators who do not hesitate to seek new routes and attempt something new, NAVER also went through multiple waves of change, and sometimes rerouted to find a better path. Each time, “users” were our guiding principle. NAVER achieved consistent growth by focusing on what users want, and how to provide better value to our users.

​

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Unwavering creators of change

​

NAVER, in its journey to become a global company that transcends borders and boundaries, has pioneered new beginnings, made improvements after improvements, and never ceased to create better services and technologies. NAVER continuously created change so that users could find answers to their questions and have an experience like no other.

Creating better possibilities for all

NAVER connects yesterday and today, people to people, and new discoveries beyond information. NAVER is continuously changing, so that anyone can have more valuable experiences and create better possibilities that transcend boundaries such as nationality, age, or region.

​

How We Work: Navigators’ Route

The Navigator’s Route guides NAVER members from across different fields to work in the NAVER way. It contains “The Essence,” something we should always keep in mind not to lose sight of what is important, “I,” who never stops deliberating on my tasks and taking on new challenges, and “We,” the desired goal we should all strive to achieve and keep.

​

On a wave of new changes, NAVER’s challenges continue, even to this day. NAVER will always create changes, with an unwavering spirit, with users as our guide and compass ●

​

​

► NAVER Corporation Website <We the Navigators> See more

► The journey towards discovering NAVERness <Strategy Time> See more​

LIFE AT NAVER
Read More

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